Design Project Three: Print Ad Campaign

For this design project, I wanted to capture EOS Shea Better 24 Hour Moisture Body Lotion in a way that felt realistic and inviting. I took the pictures of the product in a cozy setting to show comfort, included close-ups of the lotion’s texture to highlight its quality, and finished with a portrait to connect the product to everyday use. My goal was to balance lifestyle and product detail while keeping the photos fresh and approachable. Through editing and Adobe InDesign, I wanted to reflect the brand’s smooth, soothing vibe and create visuals that are professional but relatable.